Tracking

In graphic design and typography, "tracking" refers to the uniform adjustment of spacing between all characters in a block of text. Unlike kerning, which adjusts the space between individual character pairs, tracking affects the overall spacing across a range of characters, words, or entire paragraphs.

Tracking can be used to:

• Improve readability and legibility
• Create a specific visual style or tone
• Adjust text to fit within a certain layout or design constraint

For example:

• Tight tracking brings characters closer together, often used in headlines or logos for a compact look.
• Loose tracking spreads characters apart, which can give a more open, airy feel.

Tracking is typically measured in em units or points, and is a key tool in achieving balanced and professional typography.