Definition of "White Space" by Graphic Design Newcastle:
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White Space, also known as negative space, refers to the unmarked or empty areas in a design layout. It is the portion of a page left unoccupied between elements such as text, images, graphics, and margins. Despite its name, white space doesn't have to be white—it can be any color, texture, or even a background image.
Purpose and Importance:
- Improves readability and comprehension by giving content room to breathe.
- Creates visual hierarchy, guiding the viewer’s eye through the design.
- Enhances aesthetics, making the design appear clean, organized, and professional.
- Focuses attention on key elements by reducing clutter.
Types of White Space:
- Active White Space: Used intentionally to structure content and guide the viewer.
- Passive White Space: Naturally occurring space, such as margins or padding, that improves legibility.
In graphic design, effective use of white space is a critical skill that contributes to both functionality and visual appeal.